James Brown turns his hand to digital magazines

James Brown has put £30,000 into a new digital venture, Sabotage Times. The site has about 150 writers on football, fashion, entertainment and sex – but they only get paid if their work is syndicated to other publications.

The former Loaded, GQ and Jack editor along with his deputy Matt Weiner, formerly at Haymarket’s football magazine, FourFourTwo, edit the site using mobile phones. ‘This is my office,’ he tells the Guardian, holding up an iPhone. “The technology allows you not to invest in bricks and mortar any more. It’s a new type of business – a business of ideas and content, a business without a building.”

Development of digital magazines

A to Z of men’s magazines