Winnie-the-Pooh has a Home Chat

'Christopher Robin's Braces' by EH Shepard sold at Sotheby's for £68,500

‘Christopher Robin’s Braces’ by EH Shepard sold at Sotheby’s for £68,500

Winnie-the-Pooh has been a favourite of children (and adults) all over the world since AA Milne’s books were published in the 1920s, with their black-and-white line drawings by EH Shepard. The bumbling, philosophical, bear first saw the light of print in a poem in When We Were Very Young (1924) and this was followed by a collection of stories, Winnie-the-Pooh, two years later and then the House at Pooh Corner in 1928. All were illustrated by Shepard.

Forty-odd years later, Shepard was approached by Methuen, the publishers, to provide colour for his original black and white drawings. But the coloured drawing above – which sold for £68,500 at Sotheby’s three years ago  – dates back to the first publication of House at Pooh Corner, and is one of six prints that were commissioned for a weekly women’s magazine, Home Chat, in 1928.

Colour prints of the drawings were given away with copies of Home Chat from the issue dated 6 October 1928. They were described as ‘Six incidents in the lives of Christopher Robin and Winnie-the-Pooh specially drawn in colour by Ernest H. Shepard’.

Sotheby’s described the drawing, with an intriguing colourful comment, so:

The scene represented in this present drawing is one recalled by Piglet at the conclusion of chapter four of the House at Pooh Corner (‘In which it is shown that Tiggers don’t climb trees’). Tigger and Roo are stuck in a pine tree and Christopher Robin proposes to remove his tunic so that Roo and Tigger can jump into it. Piglet fails to listen to the entire plan for he was “so agog at the thought of seeing Christopher Robin’s blue braces again. He had only seen them once before, when he was much younger, and, being a little over-excited by them, had had to go to bed half an hour earlier than usual; and he had always wondered since if they were really as blue and as bracing as he had thought them…” Shepard has used a light green for Christopher Robin’s braces which is, presumably, a joke.

The ink and watercolour drawing is signed with Shepard’s initials and measures 130 by 186mm.

Winnie the Pooh appeared exclusively in colour in six 1928 issues of Home Chat

Winnie-the-Pooh appeared exclusively in colour in six 1928 issues of Home Chat

Along with ‘Christopher Robin’s Braces’ (an incident from chapter 4 in the the House at Pooh Corner), other prints in the Home Chat series included: ‘Christopher Robin has a Little Something at Eleven’ (one of Pooh’s favourite things to do is to have ‘a little smackerel of something’ at around eleven, and, funnily enough, his clock is always stopped at five to eleven); This exclusive series of prints must have been a real boon for sales, and is the sort of clever marketing on the part of Amalgamated Press that women’s magazines seem to have lost the knack of.

Also in the Sotheby’s sale was a preliminary pencil drawing, unsigned, of the Pooh Sticks game, ‘For a Long Time They Looked at the River Beneath Them…’. This fetched £58,750. And ‘A Happy Christmas To You All’ went for £32,500.

To see almost 500 magazine covers and pages, look out my book, A History of British Magazine Design, from the Victoria & Albert Museum, the world’s leading museum of art and design

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4 Responses to “Winnie-the-Pooh has a Home Chat”

  1. Joseph Seiglow Says:

    Is the 1st copy of Punch Magazine revived in Sept 1996,worth keeping.Jo

  2. magforum Says:

    A copy is up on ebay for £1 + postage. It didn’t sell a month ago. So I’d donate it to a charity shop – I hate to see any magazine pulped!

  3. The week in magazines | Magforum Says:

    […] honey-loving bear was used for a big marketing campaign by Home Chat in 1928 and one of the six EH Shepard colour plates commissioned for that campaign was sold recently for […]

  4. On this day in magazines: Punch 1954 | Magforum blog Says:

    […] Muggeridge, in 1953. He sacked the magazine’s lead cartoonist, EH Shepard, the Winnie the Pooh illustrator, who had held the position since […]

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