What can we do with the nipples this month?

Cute cover-up: Naomi Campbell on the cover of GQ in April 2000

Cute cover-up: Naomi Campbell on the cover of GQ in April 2000

Back in the 1990s and early 2000s, GQ was down there fighting for sales against the likes of FHM and Loaded by putting naked women on its covers as often as possible. Well, nearly naked. The delicate rules of the newsagent dictate that nipples cannot be shown.

This cute magazine cover-up for Naomi Campbell on the cover of GQ – sister title to Vogue at Conde Nast – in April 2000 has to go down as one of the best examples.

You can imagine the cover meetings at the time: ‘Well, how can we show as much naked flesh this month without revealing a nipple?’ They were taped up, covered in subtly-draped clothes or hidden under type. Sometimes, they were just blatantly airbrushed out, as in the example of Abi Titmouse below from FHM (then published by Emap) .

FHM June 2004. But what's happened to the nipples on Abi Titmuss?

FHM June 2004. But what’s happened to the nipples on Abi Titmuss?

 

 

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