Why are UK mags so expensive?

A few minutes in a magazine kiosk at Geneva airport left me asking: why are UK titles so expensive?

The figures speak for themselves. German Vogue CHF10 (about £4.20); French Vogue CHF10.90. Perhaps you would expect them to be at the cheaper end – not so far for transport; perhaps German and French titles sell more. But US Vogue is even cheaper – CHF9.70. Then in comes UK Vogue at a stonking CHF17.70 (£7.37)!

And it’s not just Vogue. Tatler and GQ were CHF17.70; Elle was CHF16.90 (US Elle was CHF9), Marie Claire CHF16.70 (US CHF12.90).

Anybody know what’s going on here?

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s


%d bloggers like this: