Economist fly boys at it again

Economist advert at magforum.comThe Economist has launched a new set of ads by leading illustrators. The interesting thing is the how juvenile many of the themes are – dissecting frogs, losing brain cells, swallowing spiders and 6-year-olds in the dark. Obviously going for a younger audience.

I used to regularly walk past an Economist advert on Moorgate in the City of London. It was a large red billboard with a model of a fly bolted to it in the top corner. There was no Economist logo or any other clue. At least I think it was an Economist advert…


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